Strategy Formulation and Business Development Division

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Working with Different 
Business Cultures 

Program and Service Contents:

Ever wondered why that business deal in France, Saudi Arabia, Thailand, Japan, Russia, China, etc., etc., fell through although your conditions looked quite favorable compared to your competition? Cultural and social behavior issues - and the violation thereof -, as well as personal relationships have a significant and largely ignored impact in most countries.

This program addresses the many facets of this crucial component in global business dealings. A large number of individual examples will be presented together with guidelines on how to avoid the pitfalls and on how to turn the acquired knowledge into a competitive advantage.

Based on the specific needs of a clients, the focus can be select countries and regions.